- If you are struggling in a competitive environment – then look for the less cluttered areas of opportunity. Focus on the gaps in the market before you develop your product. Read ‘Blue Ocean Strategy’ by W Chan Kim and Renee Maugborne ( https://www.amazon.co.uk/Blue-
Ocean-Strategy-Expanded-Chan/ dp/1625274491/ref=sr_1_1?s= books&ie=UTF8&qid=1475759535& sr=1-1&keywords=blue+ocean+ strategy )
- Best business practices and common sense for all aspects of your life – The 7 Habits of Highly Effective People, by Stephen Covey ( https://www.amazon.co.uk/
Habits-Highly-Effective- People/dp/0684858398/ref=sr_1_ 1?s=books&ie=UTF8&qid= 1475760005&sr=1-1&keywords=7+ habits+of+highly+effective+ people+by+stephen+covey
- Learn how to do a lot with a little – read The Lean Start-Up by Eric Ries ( https://www.amazon.co.uk/
Lean-Startup-Innovation- Successful-Businesses/dp/ 0670921602/ref=sr_1_1?s=books& ie=UTF8&qid=1475760166&sr=1-1& keywords=lean+startup
- We all have the things we’re good at (creative ideation in my case) and bad at (bookkeeping….shudder), but if you’re a one-man show, chances are you need to do all of it – the fun stuff and the not-so-fun stuff. Guess which we tend to avoid? All species procrastinate and humans do it too. Read this book and learn how to stop. ‘Eat that Frog’ by Brian Tracy (https://www.amazon.co.uk/Eat-
That-Frog-Important-Things/dp/ 1444765426/ref=sr_1_1?s=books& ie=UTF8&qid=1475760368&sr=1-1& keywords=eat+that+frog+-+ brian+tracy
Leaders are Readers. And you need to keep your mind open and growing. Set yourself a goal of reading AT LEAST one new business book a month – more if you have time. Take notes. Identify the 3 big learnings from each book and try to adopt them in your business. Harness the brightest minds in the universe, and put them to work for you too.
Build the team that will build your business.